The Loop: Unlock the Full Potential of Your Data
The new partnership between Making Science and GrowthLoop allows marketers to leverage AI on their data using Making Science’s proprietary AI solutions and GrowthLoop’s leading SaaS platform for the retail, travel, and e-commerce industries. Our partnership can help you collect, manage, and activate your data while consistently involving AI recommendations and suggestions to measure performance further while continuously optimizing your approach.
Speed &
Flexibility
With access to clean, ready-to-use data, launch campaigns and optimize them in real-time, ensuring they can react swiftly to customer behavior.
Better Data for
Better Performance
By integrating high-quality first-party data with predictive models, brands can anticipate market trends and deliver personalized campaigns that resonate with their target audience.
Cost efficiency
& ROAS
By consolidating efforts with a single partnership, brands reduce the need for multiple vendors and tools, streamlining operations, cutting down costs, and maximizing return on ad spend (ROAS) by ensuring they use ad budgets more effectively.
The Loop
The Loop offers a unique advantage by applying AI to the data cloud and providing a holistic view across all campaign performance data, audience data, and sales results.
With Making Science as the primary handler of data readiness, build and activate your campaigns on any channel with GrowthLoop, and use our predictive AI to enhance your campaign performance with our proprietary technology, Gauss Smart Advertising.
To learn more about how retailers can start unifying their efforts with Making Science and GrowthLoop, or about how to implement ‘The Loop,’ GrowthLoop’s AI-powered solution that provides unparalleled campaign performance and audience data insights for marketers, download the co-produced expert report
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